Best Google Ads Training Academy in Trivandrum, Kerala
Unlearn, an initiative by Adsomia, is the leading Google Ads Training academy in Trivandrum, with an agency-based 1-month certification course. The course is real-time and placement-focused, with more practical classes and 100% placement assistance. The curriculum is based on the latest trends in pay-per-click platforms to make you job-ready. As an agency-based institute, we allow you to work with our expert PPC professionals from Adomia. We also ensure that our google ads course suits both beginners and advanced students so that you can grasp the concept thoroughly and confidently. At the end of the sem marketing course, Adsomia provides you with a one-month internship program and certificates from the concerned platforms.
The next intake starts in: May | Application starts on: (May) | Application closes on: (June) | Eligibility level: Anyone with higher secondary education | Online and offline batch available
Become the Google Adwords Certified Expert in just 1 Month
Pay-per-click or Google Adwords, is the most popular form of search engine advertising. It is more targeted than any other medium and has a prominent role in converting targeted visitors into buyers. Hence, the PPC market is a competitive place. To make the campaign successful, you should focus on keyword relevance, landing page quality, and so on. Even though our Google Advertising Course is as short as 1 month, we cover all the essentials to make you an google adwords certified expert in this field and run successful ad campaigns on Google’s platform.
What You’ll Learn From our Google ads Certification course
At Unlearn, we focus mainly on practical studies and set our syllabus at 80% practical and 20% theoretical study. We have both online and offline classes for both freshmen and professionals. With the guidance of experienced mentors, you’ll learn all the essential skills to run successful ad campaigns on Google’s platform.
Course Modules
Understanding the basics of PPC
Differentiating PPC for Google and Bing Search Engines
Goals: Branding and Conversion Objectives in PPC
Exploring CPC-based, CPA-based, and CPM-based accounts
How Google AdWords operates
Setting up PPC accounts on Google AdWords
Conducting PPC Site Analysis and Auditing
Analysing competitor websites for PPC campaigns
Understanding and defining the client’s Buyer Persona for effective PPC strategies
Generating Seed Keywords
Utilising Google Keyword Planner for Keyword Research
Expanding PPC Keywords and understanding Keyword Match Types
Understanding Quality Score
Structuring PPC campaigns effectively
Budgeting for PPC campaigns
Creating compelling Ad Copies for Text, Image, Rich-Media, and Ad Builder formats
Incorporating Ad Extensions for enhanced ad performance
Monitoring and analysing PPC Metrics
Setting up Google AdWords Express
Implementing Conversion Tracking Code
Budget management, billing, and reporting
Linking Webmaster, YouTube, and Analytics with AdWords
Targeting audiences through Search and Display Network Campaigns
Implementing Remarketing Targeting
Bidding strategies and Optimization Techniques
Dealing with Invalid Clicks and Conversion Optimization
Exploring Flexible Bid Strategies
Understanding Conversion Attribution Models
Analysing Different Reports for campaign insights
Implementing Video Campaigns
Creating Shopping Ads Campaigns
Setting up Mobile App Campaigns
Why Choose our Google PPC course
Students get a chance to work closely with the professionals at Adsomia and can assist with their projects. It is a chance to build a portfolio based on real client work and get real-time work experience.
Unlearn provides both online and offline classes for both freshmen and professionals. With the guidance of experienced mentors, you'll learn all the essential skills to run successful ad campaigns on Google's platform.
As an initiative by Adsomia, one of the best advertising companies in Kerala, Unlearn became the first agency-based digital advertising institute in Trivandrum. As an agency-style learning experience, students get more practical classes and the chance to assist in real-life client work.
Google changes its algorithm frequently to match the current online scenario. So being updated on the latest trends is important to becoming an expert in Google PPC. Unlearn’s syllabus covers all the industry-relevant topics related to Google Ads learning.
Our panel of tutors includes experts in digital marketing with years of experience. With one-on-one sessions and live projects, they will make you ready for a job with the required skill set.
Our Google Advertising course assures you 100% career assurance and career guidance. You will be fully skilled and prepared to enter a job directly after the completion of our best Google Ads course.
Our expert team of experienced tutors gives every student one-to-one attention and guides them in every step toward securing a job. Unlearn has become one of the best digital marketing academies because of its personalised approach and customised career guidance.
After completing the course unlearn institute provides you with certificates of 1 month internship and certificates from the concerned platforms.
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Who Can Join our advanced google ads marketing course
Our program is open to individuals who are passionate about marketing regardless of their educational backgrounds and skill levels and who are eager to learn and excel in social media marketing. The entire course is perfect for both freshers and professionals with an in depth syllabus.
Digital Marketers
The course is perfect for digital marketers who want to stay updated with the latest trends and strategies in Google Ads.
Business Owners
Entrepreneurs and small business owners who want to learn how to effectively advertise their products or services online using Google Ads.
Marketing Professionals
People with an interest in marketing who want to deepen their knowledge about Google Ads and improve their campaign performance can join our course.
nyone Interested in Digital Marketing
Individuals with an interest in digital marketing can join our course irrespective of their educational background.
Students
Marketing students or one who is studying related fields and want to gain practical knowledge and skills in Google Ads.
Freelancers
Independent marketers or freelancers who offer digital marketing services and want to expand their skill set to include Google Ads management.
Content Creators
Bloggers, YouTubers, and other content creators who want to monetize their platforms through Google Adsense or promote their content using Google Ads.
FAQ
The fee of a Google ad course will vary depending on the institute and duration of course. To know more about unlearn’s fee structure contact our admissions team at +91 8697 62 62 62
working in Google Ads can offer good job security and opportunities for career advancement. While choosing a career in this, various factors are to be considered including your interests, skills, and career goals. Our career counsellors will help you to sort it out with effective career counselling and guidance.
The starting salary for a Google AdWords Specialist can vary depending on factors such as location, level of experience, educational background, and the specific company. To know more contact our team at +91 8697 62 62 62
Even though learning Google AdWords could seem difficult at first, there are a lot of resources available to assist you in getting started, including certification programs and practical experience. Unlearn offers you the best solution to help you deal with the difficulties in your academic journey.
No, Google Ads is not a type of SEO. The main difference between SEO and Google AdWords is that the first one is a paid advertising platform where companies bid on keywords to display their commercials. Simultaneously, SEO concentrates on improving websites’ organic search engine ranks.
Google Ads offers several types of advertising campaigns such as Search Network Campaigns, Display Network Campaigns, Shopping Campaigns, Shopping Campaigns, Video Campaigns etc… Advertisers are able to customise their advertising strategy to their target audience and unique aims.
The three levels of Google Ads are Campaign Level, Ad Group Level, and Ad Level. You may efficiently manage and optimise your advertising campaigns to meet your company objectives and connect with your target audience by setting up your Google Ads account with campaigns, ad groups, and ads.
While SEO stands for search engine optimization, SEM stands for search engine marketing. SEM includes paid advertising campaigns aimed at boosting website visibility and positioning on search engine results pages. To increase a website’s exposure in organic (non-paid) search engine results, SEO involves improving the content, structure, and other features of the website.
Google Ads uses a pay-per-click (PPC) auction approach. For their adverts to appear in Google’s search results and advertising network, advertisers bid on keywords. Ad rank is determined by ad quality and relevancy. When people click on their adverts, advertisers get paid. Through the Google Ads platform, campaigns are managed, with performance metrics being tracked and targeted audiences identified.